Unstoppable techniques to increase traffic to your website
To increase the traffic on your website: a good positioning in the search engines is most essential. However SEO is a long term offer and job and it often be takes several months to reach pole position.
Diversifying your traffic through sources and offering multiple content is therefore essential: to increase the number of visitors to Google tenfold. That is a good way to regularly attract search engine robots to your site and increase your position to the results.
To help you accelerate the movement, here are 20 techniques to implement right now to develop your traffic.
1Post regularly on your blog
Google likes regularly updated content.
If it is difficult to regularly change the content of the pages of your website, a blog can be used to post new articles on a frequent basis.
Opting for at least 2 tickets per week can double your traffic very quickly, especially if you also implement idea
Don’t you have the soul of a writer? Find a professional writer on Redacteur.com to write your articles.
2Target the right keywords
Regularly posting content on your blog improves your SEO overall.
The fact remains that if your articles and pages are poorly optimized, they will hardly stand out in the search results.
SEO is first and foremost about targeting the right keywords: it is often easier to focus on specific and less sought after phrases (what is called the long tail). We advise you to take a look at our 7 techniques for finding long tail keywords. Once your keywords are found, all you have to do is use them by creating very good quality content to appeal to search engines.
Facebook is the number one social network in the internet world it must therefore be at the heart of your social media strategy.
By building a community on this platform and regularly posting quality content there, you can be sure to see your fan base take off – and visits to your site as well.
Instagram is the social network on which users interact the most with brands, so engagement is very high, which makes it a very powerful medium for promoting your site.
Unsheathe your smartphone or your camera, choose your hashtags wisely, and above all, be creative!
YouTube is the number one video sharing and searching site of the world and they achieves colossal audiences every day.
No wonder: companies have found it an ideal playground to gain visibility.
Create a fine and attractive videos related to your activity like (tutorials, analyzes, etc.) to highlight your expertise and be found by Internet users corresponding to your target.
Learn how to boost your views on YouTube and your site traffic will only get better.
Influencer marketing is a very effective layer for making strategy to yourself known and massively attracting Internet users to your site.
The key is to choose the influencers to contact in order to implement an effective influencer marketing strategy.
Webinars are another very effective web content when it comes to generating new leads and attracting visitors to your website. There are many tools to easily create a webinar and share your expertise with your audience.
8Refresh old content
Creating new content is essential, but that doesn’t mean your old articles should be forgotten. Refresh your old content by enriching it, updating it with more recent data, etc.
12 Proven Ways to Increase Website Visitors
The site was built. But how do you get everyone to see it … where do the visitors come from. Do you have that kind of anxiety?
Don’t worry, it’s only natural to feel that way. The internet is full of information to help you get more visitors, but it’s not easy to determine which one really works. In this article, I will not publish everything unnecessarily. Instead, focus only on what really works.
Then are you ready?
How to increase the number of visitors to your site
For the sake of understanding, we have divided the methods into the following categories. Table of contents
- Content marketing
- Email marketing
- Keyword research
- Technical improvement
- Social media
- Other marketing tactics
Now let’s move on to the main subject.
As long as you create great, relevant content on your site, the number of visitors to your site from Google will steadily increase (which is ideal, of course).
But can’t you imagine what “great content” looks like? If so, check out our content marketing guide and this well-made content marketing hub (created by Brian Dean of Backlink). Within this, there are over 30 resources you need to know about content marketing, including promotion, copywriting, and design.
Did you get any inspiration? Next, here are some specific tips for increasing the number of visitors to your site with content.
Create useful content (that is, create answers to questions and questions)
Obviously, this is the heart of most SEO-focused content after all. Provide answers to questions that many people are interested in (and haven’t answered) online.
What would you do first when you have a question? That’s right, “Guguri”, right? The topic does not matter. It doesn’t matter if it’s a “meme”, a “livable city”, or a “corn flakes development secret story”.
The point is this. Google and other search engines exist to provide answers to people. If you can provide an answer through the content of your website, Google will reach your site accordingly.
So how can you get to that question?
This is the hardest part. Understanding the target person and using keyword research tools can help. More on that later: In the keywords section of this guide, we’ll go into more detail on “how to find a question to provide an answer
That said, I’ll just mention here the easiest way to find a question. Is to use Google. Start by entering the questions that your potential visitors will use. This alone should ultimately bring you closer to the question for which you should provide an answer.
Once you have a few suggestions, use the framework below to move on to creating useful content.
- Do a keyword survey to find questions that are widely (to many) searched
- Create content that can answer that question
- Follow SEO best practices
- Write enough to answer the question
- Edit an article (everyone has a failure)
- Publish articles, review from time to time, and write next article … Repeat this cycle
- In this case, we recommend that you do not select topics that will not be searched by anyone in a few months.
Create timeless content
Timeless content is something that can continue to provide value even after it is published.
It includes the following:
Some content quickly becomes obsolete, but timeless content remains there (regardless of freshness, such as news articles). And it leads to steady results such as search traffic, prospects, and social media sharing.
It also has the following characteristics :
- Create endless (and synergistic) value
- Providing new customers / readers with learning opportunities
- Define your dignity and value
- Contribute to the acquisition of links from other sites
- The Knowledge Base section is an example of timeless content from Kinsta. Check out our content on frequently asked technical questions.
Create a large amount of content
There are no “correct” or “incorrect” amounts of content. Let’s just say that the optimal amount for you is “enough to provide the complete answer. Based on that, it has become clear that the larger the content, the better the performance.
But why should you create long content?
There are main reasons.
- Long articles generally tend to rank higher than short articles
- Longer articles always tend to be shared on the social media platforms
- Increased relevance to the topic (one of the Google ranking factors)
- Also effective in guiding readers to actions such as purchasing (using content upgrades, etc.)
- The number of characters plays an important role in determining the ranking, but there are other things to consider besides the number of characters.
- If you’re looking for an example of long content … this is the article you’re reading!
Write a list-style article
The list format is a type of article whose title contains words such as XX selections.
The Internet is full of articles in the form of lists like this. BuzzFeed often publishes this type of article. List-style articles are useful because numbers act as psychological triggers in increasing traffic to your website. Not only is it easy to scan when reading, it is also eye-catching.
When there are numbers in the title online, you are more likely to actually click because what is called a “click, war” response activates your brain. The effect of list-style articles is scientifically proven, isn’t it?
However, there is one caveat. List-style articles can help attract traffic to a particular site, but they are not the best content type to turn visitors into users / customers (conversions). To do this, you’ll need to take advantage of different formats (guides, landing pages with comparison tables, etc.), which we’ll cover in a future article.
Let’s get back to how to get visitors to your site.
Build a system (hint: schedule management with content calendar)
Use many of the laws of life to increase traffic to your site. It’s consistency. Consistency in your content strategy not only keeps you relevant to your readers, but it also appeals to Google as a reliable source of information.
Ideally, you should publish your articles slowly and steadily, rather than a centralized and unstable posting schedule. One of the very best ways to manage this is with a content calendar. You can use it to save ideas and plan what and in what order to publish them.
You can use an editorial calendar, a project management app such as Trello or Asana, a spreadsheet, or pen and paper (there’s also the old-fashioned way).
Reuse content on other channels (and other formats)
Reusing content means discovering new possibilities for existing content. It helps you reach new readers through different media, bring new life to forgotten content, and get the most out of your content creation efforts. Ahrefs gives a great example of reusing content on blogs and YouTube channels, like content monitoring articles + videos.
The same is true for Gary Vayne. He uses a “content pyramid” approach to create over 30 content from a single speech. The important thing is to get as much value as possible by reusing one piece of content.
The following are possible ideas for content reuse.
- Webinar; Video
- Old Articles; Downloadable Guide
- Interviews; Articles and e-books
- Image; Pinterest board
- Quora Q and A; Articles
- Slideshow; Infographics and articles
- Statistics; Twitter thread
- Articles; Podcasts
Create content that appeals to influencers
Most industries have influencers. People who have a lot of followers and a lot of likes / ratings, shares and links to the content. Wouldn’t it be great if you could harness the power of such influencers in your content?
If you want influencers to share your content, you need to create content that appeals directly to them. Here’s a simple process for creating the content that influencers want to see:
- Find industry influencers with influencer research tools or search Google to find email addresses with which you can communicate directly
- Analyze what influencers are talking about (publishing)
- Find a common theme
- Create content about the theme
- Introduce the created content to the person
Write an eye-catching article title (using a headline analyzer)
The title is one of the most important elements of the content. It’s also the first thing users see in Google search results. Without a compelling headline, even a dense blog post can be ignored.
You can use a headline analyzer, like the Sumo title generator, to create eye-catching titles.
Experience is required to create a good title. But don’t worry. With practice, you can get it right. When starting from scratch, keep the following in mind:
- Find out about customers (readers)
- Take a look at the titles of competing articles
- Choose words that readers are likely to use (+ avoid difficult industry-specific words)
- Put a number at the beginning if possible
- Use high-impact words such as “secret,” “unspoken,” and “hidden.”
- Also do A / B testing of titles if possible
- Measure and adjust CTR (click through rate)
Post content to an aggregator site
A content aggregator is a type of website that does not create site-specific content. Instead, it collects content from other sites and “aggregates” it in one place.
Aggregator sites are useful for users, as they can find a variety of content in one place. On the other hand, for content creators, this is an opportunity to bring content to interested people.
Here are some content aggregators.
- Webdesigner News
- Designer News
- Org (formerly Inbound)
- Hacker News
- Mix (formerly StumbleUpon)
- Growth Hackers
- Facebook groups
- LinkedIn groups
Take advantage of guest posts
Guest posting is writing and posting an article on a site other than your own. You can usually link to your site for that effort. This creates a path for traffic to flow into your site, provides backlinks, and increases brand awareness.
One of the biggest challenges for guest posts is finding the best site to accept this.
Thankfully, you can easily search on Google (using the search operator) to find guest posting opportunities related to your area.
For example, the operators can be as follows. (Put terms related to your site’s field in the KEYWORD part).
- KEYWORD intitle: “Writing article”
- KEYWORD intitle: “Please post an article”
- KEYWORD intitle: “Please contribute”
- KEYWORD intitle: “Post” + inurl: blog
- KEYWORD “Post as a guest”
- KEYWORD inurl: / Guest post /
- KEYWORD “Guest Post”
- KEYWORD “Posted by guest”
- KEYWORD “Recruiting contributors”
- KEYWORD “How to contribute”
- KEYWORD “Guest Writing”
- KEYWORD “Guest Articles”
- KEYWORD “Guest Column”
- KEYWORD “Become a contributor”
Accept guest posts from others on your site
Please remember that guest posts are bidirectional. Let’s not only write for other sites, but also allow others to write articles on your site. It is assumed that the contributor writes an original, high-quality article that is relevant to the reader’s interests.
Not only can you add new content to your site, but it also has the potential for posters to promote that content (which contributes to increased traffic).
It’s a win-win relationship.
Pay attention to the SEO health of your site
SEO is very simple. Basically, it’s okay if you follow Google’s recommendations while maintaining the health of your site. If you do these things right, you’ll see a change in the traffic that comes to your site.
Click here for the basics of SEO.
- CMS such as WordPress that is compatible with SEO
- Responsive design and ease of use on mobile screens
- Valid SSL authentication
- Fast and reliable web host
- Links from related sites
- Content that readers actually want to read
There are clearly many elements to SEO, including the technical health of a website (which we’ll discuss later), but these are the foundations.